SHU JHIH REN FOOD STORE
Information
Tel: +886-5-2853342
Email: [email protected]
About
The mission to keep and pass on
The responsibility to make the best and memorial flavor.
The origin and the startup of the brand “Yi Yi”was founded in 1958 by the first generation, Grandpa Xing-Tang ,Shih.
He follows the idea of the Chinese traditional snacks, candied sweet potato and develops his own sweet potato crispy crunch.
This sweet potato crispy crunch has been sold to the ancient traditional market and grocery stores.
The business was taken over by the second generation, the son of Grandpa Shih.
Only at the age of 36, Neng-Yong, Shih becomes the owners of the company.
He has given the brand another name, “ Yong Bo”, means Uncle Yong , a name that feels like being an uncle for all who loves the brand.
By the effort of “Yong Bo”, the selling channel has widened to wholesalers, retailers, convenience stores and chain stores.
Taiwan Food
SHU JHIH REN
SHU JHIH REN FOOD STORE
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